Kraemer Women’s Care

Kraemer Women's Care, a leading healthcare provider with offices in Columbia, SC, Lexington, SC, and Northeast Columbia, specializes in comprehensive obstetrics and gynecology services.

Kraemer Women's Care was a beacon of care for women in the community. Yet, a digital shadow obscured their brilliance. Their 3.6-star average rating, while respectable, fell short of the aspirational 4-star threshold that patients increasingly sought, as 83% of patients revealed that they require a minimum rating of 4 stars to even consider an online review. 

To compound the issue, a mere 134 reviews across 37 providers painted an incomplete picture of the practice. Market research indicated that 86% of patients often referenced multiple reviews before making a decision. This limited online presence created the perception of a smaller practice, potentially overshadowing their expertise and patient care.

Kraemer Women's Care recognized that in today's digital age, a strong online presence is essential for building trust and attracting new patients. Their existing 3.6-star rating and limited number of reviews indicated a need for a strategic approach to reputation management. To address this, they partnered with RepuGen.

1. Automated Review Management Process: RepuGen implemented a process for collecting patient satisfaction surveys after each visit. This allowed for efficient feedback gathering and the generation of positive online reviews based on patient satisfaction scores. By highlighting positive patient experiences and addressing any concerns, the practice was able to improve their online reputation and attract new patients.
2. Streamlining Reviews Request & Response Management: Kraemer Women’s Care also utilized automated review requests and response management. This helped expand their reach, strengthen patient relationships, and build a more positive online reputation.
3. Service Recovery: RepuGen’s service recovery feature provided Kraemer Women’s Care with the tools to effectively identify, address, and track patient concerns. By proactively reaching out to dissatisfied patients and resolving issues promptly, the practice was able to improve patient satisfaction, mitigate the impact of negative reviews, and enhance their overall online reputation. This ultimately helped to attract new patients and build trust within the community.
4. Review Monitoring and Alerts: RepuGen's system continuously monitored online reviews, promptly alerting the team to new reviews, enabling timely responses.

Kraemer Women's Care experienced a dramatic transformation in their online reputation from March 26, 2019, to November 30, 2024, thanks to their partnership with RepuGen. Patient reviews surged by an astonishing 1,369%, increasing from 134 to 1,968 across various platforms. Simultaneously, the practice's average star rating climbed 25% from 3.6 to 4.5 stars.

These impressive results highlight the power of reputation management and marketing strategies in the healthcare industry. Kraemer Women's Care's success story serves as a compelling example for other healthcare professionals seeking to enhance their online presence and attract new patients.